Hello! I'm
Scale Paid Performance
I have been running paid ads since 2017 for e-commerce brands in KSA, the GCC and Egypt on Meta, Snapchat and TikTok.
Account totals from Ads Manager for accounts I manage (Snapchat + Meta). Screenshots below.
Results with proof
Each number below links to the original screenshot from the ad platform.
- Spend
- $1.62M
- Purchases value
- $3.64M
- Orders
- 145K
E-commerce accounts I run directly since joining Growth Plus.
- Spend
- $2.02M
- Purchases value
- $10.54M
- Orders
- 191K
- ROAS
- 5.22x
Sales campaigns across Facebook & Instagram with continuous creative testing.
- Spend
- 1.70M SAR
- Purchases value
- 4.72M SAR
- Orders
- 49.5K
- ROAS
- 2.78x
Website-purchase campaigns for the Saudi market.
- Gross sales
- EGP 7.99M
- Growth
- +27%
Gross sales of EGP 7.99M — up 27% on the previous period.
Education & Experience
Professional Experience
Senior Media Buyer | Growth Plus
Cairo, Egypt · On-site
Manage and optimize paid social campaigns across Meta, TikTok & Snapchat for Saudi Arabia and GCC markets. Oversee $70K+ monthly budgets across client accounts, fundraising campaigns for non-profits, and full-funnel performance for 43+ clients (creative testing, budget allocation, reporting).
Freelance Media Buyer | Tags NFC
GCC Markets
Managed and optimized Meta Ads campaigns to drive NFC card sales across GCC markets through audience targeting, creative testing, retargeting, and budget optimization.
Freelance Media Buyer | ChatLikBot
Egypt & GCC Markets
Managed lead generation and conversion campaigns with continuous testing and funnel improvements. Lifted sales by refining targeting, creatives, and budget allocation based on KPI insights.
Media Buyer / Performance Marketer | Halan Cash
Egypt · On-site
Planned, launched, and optimized performance campaigns for qualified leads, bookings, and conversions via audience testing, creative optimization, retargeting, and KPI-based budgets.
Freelance Media Buyer | Active Drinks Company
Egypt
Managed Meta Ads campaigns for product awareness, sales, and customer acquisition. Tested audiences and creatives while optimizing budgets and performance.
Junior Media Buyer / Performance Marketer | Halan Cash
Egypt · On-site
Managed performance campaigns for leads, bookings, and conversions through continuous testing. Improved reach, impressions, and sales by refining targeting, creatives, and budget allocation.
Freelance Junior Media Buyer | Zalloum Trading Company
Egypt & GCC Markets
Executed campaign setup and optimization for reach, engagement, lead generation, and KPIs. Supported audience targeting, creative testing, and performance monitoring.
Freelance Junior Media Buyer | Dr. Mousa Weight Loss Clinics
Egypt
Managed Meta lead-generation campaigns for clinic bookings and consultations. Improved lead quality through audience targeting, testing, and optimization.
Junior Media Buyer | Al Fahd — Fashion & Accessories
Egypt
Supported Meta Ads campaigns for awareness, engagement, and sales. Prepared social content and ad creatives; assisted with account management and campaign optimization.
Education
Bachelor of Commerce in Accounting
Beni-Suef University, Egypt
Undergraduate degree in Accounting from the Faculty of Commerce.
Performance Services
Paid Ads Management
Performance campaigns across Meta, TikTok, Snapchat & Google.
Audit & Scaling
Rebuild accounts for cleaner targeting and scalable growth.
Tracking & Analytics
Pixels, CAPI, attribution, and ROAS / CPA dashboards.
Creative Testing
Ongoing creative testing loops that improve ads over time.
Featured Projects
Meta
51
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Snapchat
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TikTok
10
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No results for this platform yet — add them from the admin panel.
Shopify
2
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Trusted By Clients
Amr has a strong performance-driven mindset. He focuses on data, testing, and scalable growth rather than just spending budget.
Campaigns became cleaner, targeting improved, and results stayed stable with clear cost control.
Organized work built on real analysis. Always focused on clear results — not just running ads.
My Pricing
Growth Setup
Have a product ready? Start the right way
- Market analysis & strategy
- Account & tracking setup
- Core campaign launch
- Weekly reporting
Full Performance
No structure yet? Leave growth to me
- Full performance management
- Ongoing creative testing
- Multi-platform scaling
- Priority support
Common questions
Which platforms do you run ads on?
Mainly Meta (Facebook & Instagram), Snapchat and TikTok — the platforms that drive most e-commerce sales in Saudi Arabia, the GCC and Egypt.
Do you work with stores in Saudi Arabia and the GCC from Egypt?
Yes. I am based in Cairo and most of the accounts I manage today are in Saudi Arabia and the GCC. Everything runs remotely over WhatsApp and shared dashboards.
Which store platforms do you work with?
Shopify, Salla, Zid and WooCommerce. The first step is always checking that the Pixel and Conversions API record purchases correctly.
How do we start?
A free short call about your store, then an audit of your ad account and tracking, then a written plan. If it makes sense, we move to launch or monthly management.
How will I follow the results?
A weekly report with spend, purchases, cost per purchase and ROAS, plus what we will test next week.
Are the numbers on this site real?
Yes. Every number comes from an Ads Manager or Shopify screenshot shown in the Results and Portfolio sections. Client names are hidden for privacy.